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April 29, 2020

Thriving In Chaos: Thinking Like a Shark, with Kevin Harrington

Episode 161:

As an original “shark” on the hit TV show Shark Tank, the creator of the infomercial, pioneer of the “As Seen on TV” brand, and co-founding board member of the Entrepreneur’s Organization, Kevin Harrington has pushed past all the questions and excuses to repeatedly enjoy 100X success. His legendary work behind the scenes of business ventures has produced more than $5 billion in global sales, the launch of more than 500 products, and the making of dozens of millionaires. He’s launched massively successful products like The Food Saver, Ginsu Knives, The Great Wok of China, The Flying Lure, and many more. He has worked with amazing celebrities turned entrepreneurs including, like Billy Mays, Tony Little, Jack LaLanne, and George Foreman to name a few. Kevin’s been called the Entrepreneur’s Entrepreneur and the Entrepreneur Answer Man, because he knows the challenges unique to start-ups and has a special passion for helping entrepreneurs succeed.

What you’ll learn about in this episode:

  • Shark Tank star Kevin Harrington offers Chris incredible tips and strategies for Wicked Smart listeners so that they can thrive in chaos
  • Kevin shares how his global business pioneered the “As Seen on TV” space, and how business dropped by 90% after the Gulf War started
  • How the challenges Kevin and his company faced in 1990 mirror the challenges caused by the global pandemic today, and how new opportunities are being created for those willing to look for them
  • How Kevin is moving his coaching and mentoring work to the online space through tools like Zoom, and why efficiency and a willingness to adapt are the keys to thriving in chaos
  • Why the wildly successful entrepreneur believes that creating real estate-focused, value-driven content will be the key to new business opportunities during this challenge
  • Why you should look into improving and leveraging the tools you have available, and why being a powerful force in your niche now can free you to expand your scope later
  • How Kevin recommends you build your brand and expand your influence, and why NOW is the best time to begin advertising yourself and your expertise
  • How local access cable time is an untapped, inexpensive resource that Wicked Smart entrepreneurs can take advantage of
  • How Kevin has focused his efforts on customer acquisition for the duration of his career, and how his methods can easily be translated to the world of real estate

Resources:

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