Episode 568: How to Build a $50 Million Portfolio Without Your Own Money with Sam Primm
In this episode, I sit down with Sam Primm, a St. Louis investor, entrepreneur, and best-selling author of Own Your Freedom. Sam made a serious jump from a W-2 corporate job into real estate, and he did not play small. Over the last 12 years he has closed more than 2,000 deals and built a rental portfolio worth around $50 million, all without using his own money.
What I appreciated most about this conversation is how candid Sam was. He walked me through the early days of buying one rental at a time on the side, the moment he realized he could keep scaling with other people's money, and the systemized way he finally left his job rather than jumping in blind. We also got real about the last couple of years, where higher interest rates and a tougher market forced him to lean into personal development and grind through a genuine mental test.
We spent a good chunk of time on mentorship and mindset, because that is where Sam and I are cut from the same cloth. He makes the case for why even the best in the world hire coaches, why poor people look at the cost of something while wealthy people look at the return, and why the fear of failure quietly guarantees that people never succeed. He is also refreshingly blunt about the guru problem in this space and what separates people actually doing deals from those just selling courses.
Toward the end, Sam shares what he is focused on now: repositioning a portfolio that got a little too heavy in multifamily during the 2021 and 2022 run-up, and re-honing in on simple single family rentals, which he believes are the best starting point for 90% of newer investors. If you have been on the fence about getting a coach, scared of debt, or afraid to fail, this one will light a fire under you.
Key Talking Points of the Episode
00:00 Introduction and the three paydays philosophy
00:22 Meet Sam Primm: 2,000+ deals and a $50 million portfolio using none of his own money
01:51 Sam's path from an engineer's son to full-time investor
02:07 Reading Rich Dad Poor Dad and starting to invest on the side
04:12 The original goal of one rental a year for ten years
04:46 Seeing the power of scaling with other people's money and leaving the job
05:33 Whether Sam leaned on mentors and coaches early on
06:10 Merging with a local investor who taught him to build a real company
07:09 The mental game of going from solo operator to running a company
07:48 Why the last two or three years have been a mental grind
09:41 Why mentorship still matters at every stage
10:14 The Tom Brady example: the best in the world still hire coaches
10:55 Poor people look at cost, wealthy people look at return
11:46 A look inside the Apprentice program and In the Trenches Bootcamp
14:44 Context and perspective: a $10,000 dinner versus a $10,000 wealth tool
16:08 Sam's take on gurus who have never done a deal
17:08 Why coaches who stop doing deals lose touch with the market
18:47 What Sam is focused on today and repositioning the portfolio
19:38 The Branson hotel lesson and roughly $20,000 a month in losses
20:13 Why single family rentals are his calling card
22:24 Two closing nuggets: don't fear debt and expect failure
24:08 Why the first deal going sideways is the best thing that can happen
Quotables
“Nobody creates wealth with their own money, or they're already wealthy.”
“Poor people look at the cost of something. Wealthy people look at the return.”
“People avoid failure, and unknowingly they're avoiding success.”
Links:
Sam Primm — Faster Freedom (his real estate education company) —Faster Freedom
Sam Primm on Instagram — @samfasterfreedom — https://www.instagram.com/samfasterfreedom/
Sam Primm on YouTube — https://www.youtube.com/c/SamFasterFreedom
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